The LS Lab conducts research and development of point makeup products such as lipstick and eyeshadow that serve as the highlight of makeup. The lab holds pride in being able to offer various formulations and customized colors to match skin tones, thus, completing makeup looks that allow users to draw positive attention everywhere they go. The LS Lab has its own technologies, including Crystal Prism™, a lipstick wax, crystal-control technology that expresses crystal-like bright lips, and Bi-Coat™, a powder surface control technology.

Key technologies : Crystal Prism™, Bi-Coat™
Focus areas : Lipstick, eyeshadow